Hiking, Camping and Shooting Website Statistics for 2023

Last Year We Slightly Grew – While increasing the Number of Our Returning Readers

​As with all other websites, during the year we’ve continuously tracked our Hiking, Camping and Shooting (HCS) website traffic ever since we launched it back in 2016. Because we recently finished up 2023, we thought that we would share some of our latest statistics from the year with all of you so that you can see who our readers are, where they’re located and what they read.
 
In 2023 our readership increased by 7% and came from 104 different Countries from around the world. During the year 77% or our readers came from within the United States with 23% coming from the rest of the world. The largest concentrations outside the US were from the following 20 Countries:

• Canada
• United Kingdom
• Australia
• Philippines
• Germany
• India
• South Africa
• Sweden
• Ireland
• Brazil

• New Zealand
• France
• Thailand
• Mexico
• Pakistan
• Greece
• Netherlands
• Czechia
• Romania
• Finland

Once again, we had readers from all 50 of the United States - with the largest concentrations being in the following 20 States:

• Texas
• California
• Florida
• Ohio
• Georgia
• Virginia
• New York
• Illinois
• Washington
  
• Pennsylvania

• North Carolina
• Massachusetts
• Arizona
• Tennessee
• Colorado
• Michigan
• Indiana
• Missouri
• Minnesota
• Oregon

In 2023 we saw an increase in the number of people reading our blog posts – something we like since it means that people are finding value in the original content that we generated over the year. ​The 35 pages and blog posts that people read the most during 2023 were:

• /blog/shotgun-shells-a-high-level-overview
• /blog/shotgun-choke-tubes
• /shrouds-and-accessories.html
• /range-items-and-tools.html
• /blog/moose-are-making-a-comeback-in-massachusetts
• /blog
• /blog/the-outdoor-code-leave-no-trace-and-low-impact-camping
• /gun-and-ammo-storage.html
• /contact.html
• /holsters.html
• /carrying-cases.html
• /slings.html
• /blog/what-gear-do-you-really-need-to-survive-in-the-outback
• /optics-and-mounts.html
• /about.html
• /shooting.html
• /blog/its-springtime-and-that-means-the-bears-are-out
• /handguns.html
• /blog/the-secret-to-mastering-the-handgun
• /blog/the-rule-of-three
• /blog/camp-saws
• /shotguns.html
• /camping.html
• /blog/ak-47-vs-ar-15
• /blog/whos-been-walking-in-the-snow
• /privacy-policy.html
• /blog/great-knife-company-that-many-people-are-not-aware-of
• /hiking.html
• /blog/great-serpent-mound
• /adventures.html
• /blog/emergency-dental-first-aid
• /ammunition.html
• /carbines.html
• /shelter.html
• /blog/how-to-defensively-use-a-shotgun

​Since we have readers from around the world - there is constant activity on the site during the day – with no single day really seeing significantly more readers than any other time.

​Most of our readers find us either by searching on Google (63%) or by previously having been to our website and coming directly to us (26%). A smaller percentage (11%) find us through other sources to include our Hiking, Camping and Shooting Facebook page.

​The majority of our users view our website from either their mobile device (57%) or their desktop computer (41%).

​Hopefully this data shows you that in 2023 you were once again in good company as you read through our Hiking, Camping and Shooting gear write-ups and blog posts. We hope that they gave you some information that made all of your adventures a little more fun.
 
Wherever you’re from, we’re glad that you stopped by to look over our HCS website and look forward to seeing you again in 2024 as we grow even larger and add more gear write-ups, blog posts and adventure photos.